- CONTRACTUAL GUARANTEE FROM SOCIALGO THAT NETWORK OWNERSHIP IS ABSOLUTE
- PRIVATE AND SECURE SPACE TO SEEK AND OBTAIN HELP AND DISCUSS OWNERSHIP ISSUES
- MIGRATION TOOLS AND OPTIONS FOR DEALING WITH NING’S REFUSAL TO RELEASE CONTENT
- COMPELLING FEATURES THAT JUSTIFY THE COST AND BURDEN OF MIGRATION
- CUSTOMER SERVICE AND RESPECT THAT EARNS YOUR TRUST
SocialGo seems to be the favored alternative for Ning network creators. Former Ning third app maker Widget Laboratory joined SocialGo after their run in with Ning CEO Gina Bianchini. SocialGo also benefited from an influx of network creators who were banned by Ning for “Mature” content. Will the current shake up at Ning lead to another wave of new SocialGo creators? I’ve dabbled with both platforms in the past (nothing serious) and should say that I remember the Ning platform being much more user friendly. Over the past few months, however, SocialGo has made some meaningful platform upgrades. WidgetLaboratory’s blog mentions that SocialGo rolled out a new “Layout Manager” which allows network creators to fully customize their sites layout. “You can customize the entire layout of ANY page on your site, including the default pages, and have variable column widths, headers, footers, and menus on each page. You also have full API access and the ability to utilize custom HTML and code right within your page layout.” Will SocialGo be the net gainer of the Ning controversy? I think it will depend on Ning’s willingness (or lack there of) to reverse its trail of bad policy decisions that has its clients waiting to jump ship (but can’t because Ning won’t let them have their files). Even if SocialGo’s platform is now on par with Ning’s, I’m sure it would be a tough decision for network creators to make considering the hassle of transporting an entire website. If Ning insists on taking their members data, however, it may be a necessary hassle.